Mini Hacks

AI Advertising & Social Media

AI Advertising & Social Media Mini Hack Challenge

Date
November 2025
Location
Online & launched at KXSB Advertising and Media
Prize
£250 + TwelveLabs credits
Supported by
TwelveLabs

Objective

KXSB is challenging you to create an AI-powered solution that delivers a step-change in visibility and prominence for KXSB through innovative advertising and social media outreach.

Build something that could amplify KXSB's reach, engage new audiences, or showcase the power of AI in modern marketing and media.

What Could You Build?

Your project could:

  • Generate compelling video content for social media using AI
  • Automate multi-platform social media campaigns with intelligent targeting
  • Create personalized ad variations at scale using AI
  • Analyze and optimize video content for maximum engagement
  • Build AI agents that interact with audiences across platforms
  • Develop tools for video search, analysis, or repurposing using multimodal AI
  • Any creative solution that leverages AI for advertising and social outreach

For All Participants

  • Free TwelveLabs account at playground.twelvelabs.io
  • 10 hours of free video indexing to build with cutting-edge multimodal AI
  • Access to TwelveLabs' video understanding APIs for semantic search and analysis

For the Winner

  • £250 cash prize
  • Additional 30 hours of free TwelveLabs credits to continue developing your project
  • Recognition at KXSB events and across our community

How to Participate

1. Register Your Interest

2. Build Your Solution

  • Individual or team entries welcome
  • Use any LLM, or AI toolkit
  • Focus on practical impact for KXSB's visibility

3. Submit Your Entry

Submit by 21st November 2024 including:

  • Demo video (3-5 minutes) showing the problem, your solution, and potential impact
  • Code/project link (GitHub or similar)
  • Brief description of how it could be deployed

Add everything to your Discord project using /project-manage → Add links → Set visibility to Public

Judging Criteria

Projects will be evaluated on:

  • Innovation – Creative use of AI for advertising/social media
  • Impact Potential – How effectively it could boost KXSB visibility
  • Technical Execution – Quality and functionality of the solution
  • Presentation – Clarity of demo and explanation
  • Feasibility – Realistic path to implementation

Key Dates

Launch
Week of AI-enabled Advertising and Media event
Submission Deadline
End of day, 29th November 2024
Winner Announcement
5th December 2024
Prize Payment
6th December 2024

Get Started

  1. 1Join Discord: discord.gg/WnKtEyUVbf
  2. 2Sign up for TwelveLabs: playground.twelvelabs.io
  3. 3Use /propose to create your project
  4. 4Build something amazing!

Check Out TwelveLabs

TwelveLabs develops multimodal foundation models that enable human-like understanding of video data. Their cutting-edge Video AI enables semantic search and analysis, perfect for creating next-generation advertising and social media solutions.

Learn more at twelvelabs.io

Winning Project

View Winning Project

Questions?

Head to the KXSB Discord and ask in the mini-hack channel. Connect with other participants, form teams, and get inspired!

Build it. Ship it. Amplify KXSB. Win £250.

This challenge is part of KXSB's ongoing mission to push the boundaries of AI engineering and build a vibrant community of innovators.